29 November 2021
Lotuss Stores (Malaysia) Sdn Bhd (Lotus’s Malaysia), formerly known as Tesco Malaysia, is further
strengthening its environmental sustainability efforts through the Reverse
Vending Machine (RVM), in collaboration with green-friendly start-up, KLEAN.
Located in Lotus’s
Penang E-Gate, the KLEAN RVM enables environmentally conscious Penang-ites to
recycle their used (and empty) plastic bottles as well as aluminium cans. By
recycling the used plastic bottles and cans, they will also be able to earn
KLEAN points which can be redeemed for Lotus’s e-vouchers.
“As part of our
constant commitment to sustainable business practices here in Lotus’s Malaysia,
we are introducing a convenient new way of recycling. We have chosen Penang to
start this journey for the same reason we have chosen Penang as the starting
point for our No-Single Use Plastic initiative which began on 1 July 2021- as a
recognition of the Penang State’s progressive stance in accelerating the green
effort in the country by being the first state to phase out single-use plastic
bags back in 2009,” said Lotus’s Communications and Corporate Social
Responsibility, Hanim Hamdan.
“To create more
awareness of the RVM and its benefits to the planet as well as to our
customers' pockets via KLEAN Points
and Rewards Platform, we will also embark on an RVM mobile roadshow where will
bring the RVM across several states later next month. We hope that eventually
with the right education and support, the rest of Malaysia will also adopt
Penang’s environmentally conscious way of living,” she said.
KLEAN Co-Founder &
CEO, Dato’ Dr Nicholas Boden is excited about the prospects of further
collaboration with Lotus’s in the future.
“We are proud to be
working with Lotus’s in leading the behavioural change of Malaysians towards
recycling. By enabling the community to turn trash to cash via our AI-Driven
Reverse Vending Machines, we are diverting these items away from landfills and
our oceans,” he said.
“We know that
incentivization of recycling encourages recycling rates of at least 80% in
countries that have a similar scheme (often Government legislated) – with our
KLEAN digital ecosystem we’re excited to bring this to Malaysia. We’re looking
forward to a future rollout of our KLEAN Reverse Vending Machines at more
Lotus’s stores as well as convenient locations across Malaysia.”
The installation of the KLEAN RVM, as well as Lotus’s
ongoing No-Single Use Plastic initiative in stores, are in full support of the
government’s Roadmap to Zero Single-Use Plastics 2018-2030 as well as Lotus’s Malaysia’s parent company, Charoen Pokphand Group
sustainability business principles.